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Image by Roméo A.

Our Story:

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We believe a clean space is more than an aesthetic. It is the foundation for a happier, healthier life. It is a sanctuary where you can rest, work, and thrive.

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But we looked at the cleaning industry and saw a disconnect. We saw services that were transactional, inconsistent, and often lacked the most essential ingredient: a genuine sense of care.

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Our founder, Rinnosuke Masumoto, was raised with the Japanese principles of omotenashi—a philosophy of wholehearted hospitality, precision, and a deep respect for one's environment. He knew there was a better way to serve clients, a way that treated their space with the honor it deserved.

That is why The Crew was born.

Together with cofounder Sergio Castro, Rinn created a company built not on checklists, but on a mission.

Our mission is to bring the art of omotenashi to every space we touch.

This means we anticipate your needs. We focus on the small details that create a true sense of comfort and wellbeing. We serve from the heart, because we believe it is our honor to care for your space.

When you choose The Crew, you are choosing more than a cleaning service. You are choosing a philosophy.

You are choosing a team that values accountability, communicates with transparency, and is dedicated to restoring harmony to your environment. You are choosing to support a vision where business is about building trust and uplifting the community we all share.

If you believe your space should be a sanctuary, and that service should be delivered with respect and heart, then we invite you to join us.

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Lets create a brighter, more harmonious future together.

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